Your extensions could last 5 years, but these 5 mistakes will kill them in 6 months.
You invested €300 to €600 in premium quality Raw Hair extensions. You dreamed they would last 3 to 5 years as promised. But 6 months later, they are dull, tangled, and brittle.
What happened?
In 87% of cases, the extensions themselves are not the cause. These are 5 fatal mistakes that almost all women with extensions make without realizing it.
The good news? These mistakes are easy to correct. And once corrected, your extensions regain their beauty and can indeed last 3 to 5 years.
Discover the 5 mistakes that destroy your extensions and how to avoid them today.
Fatal Mistake #1: Sleeping with Your Hair Down (The Worst of All)
Why It's Catastrophic
During your sleep, you move an average of 20 to 40 times per night. With each movement, your hair rubs against the pillow. The result:
- Intense friction: The cuticles become damaged and lift.
- Guaranteed knots: The strands will get tangled together
- Progressive breakage: Hair breaks at points of tension
- Loss of shine: Damaged cuticles no longer reflect light
The Real Impact
An internal NAHA HAIR study of 120 clients revealed that sleeping with loose hair reduces the lifespan of extensions by 60% . Instead of 5 years, your extensions only last 2 years.
Financial loss: €180 to €360 wasted over 5 years.
The Simple Solution
2-minute nighttime routine:
- Gently brush your extensions with a wide-bristled brush.
- Make a loose braid or a low bun
- Secure with a satin scrunchie (never a classic elastic band).
- Put on your satin bonnet
- Sleep on a satin pillowcase (double protection)
Result: 90% reduction in friction, zero knots upon waking, shine preserved.
Investment Required
- Satin bonnet: €15-25
- Satin pillowcase: €20-30
- Satin scrunchies (x3): €10
- Total: €45-65
ROI: This €65 investment saves you €180-€360 by extending the lifespan of your extensions. Profitability: 300-550%.
Fatal Mistake 2: Using Products with Sulfates
Why It's Destructive
Sulfates (SLS, SLES) are powerful detergents found in 70% of commercial shampoos. Their problem?
- Dissolution of natural lipids: Sulfates remove 18-MEA, the natural protective layer of hair
- Extreme dryness: The cuticles open and dry out.
- Loss of shine: Without protective lipids, hair becomes dull.
- Weakening: Hair becomes brittle and porous
The Real Impact
After only 10 washes with a sulfate shampoo , Raw Hair extensions lose:
- 40% of their natural shine
- 25% of their tensile strength
- 50% of their hydration
After 6 months, your €400 extensions look like €50 synthetic extensions.
The Simple Solution
Switch to sulfate-free shampoo:
- Check the label: avoid SLS, SLES, ALS, ALES
- Look for the words "sulfate-free" or "sulfate-free"
- Opt for shampoos with a pH of 5.5 (the natural pH of hair).
- Opt for gentle cleansing bases (coco-glucoside, decyl glucoside)
Recommended brands:
- Professional ranges for extensions
- Certified organic shampoos
- Special formulas for coloured hair (often sulfate-free)
Investment Required
Sulfate-free shampoo: €12-25 (vs. €5-10 for standard shampoo)
Additional annual cost: €50-100
Savings achieved: +2 years of lifespan = €300-600 saved
Fatal Mistake 3: Washing Too Often
Why It's Harmful
Unlike your natural hair, which receives sebum from the scalp, extensions do not benefit from any natural hydration. Each wash:
- Removes protective oils: Even with a gentle shampoo
- Opens the cuticles: Exposure to water and products
- Weakens the fiber: Repeated mechanical handling
- Accelerates aging: Premature wear and tear
The Real Impact
Washing frequency vs. lifespan:
| Frequency | Lifetime | Loss |
|---|---|---|
| Every day | 6-12 months | -80% |
| 2-3 times/week | 2-3 years | -40% |
| 1-2 times/week | 3-5 years | 0% |
The Simple Solution
Ideal frequency according to the method:
- Clip-in extensions: once every 10-15 uses (approximately every 2-3 weeks)
- Weave: Maximum once a week
- Tape-in: once every 10 days
- Keratin: maximum once a week
Between washes:
- Use dry shampoo on the roots only
- Refresh with a light moisturizing spray
- Brush daily to distribute the natural oils
Result
Going from 3 washes/week to 1 wash/week = +2 years of lifespan = €300-600 saved.
Fatal Mistake 4: Excessive Heat Without Protection
Why It's Devastating
Heated styling tools (straighteners, curling irons, hair dryers) easily reach 200-230°C. At this temperature:
- Water evaporation: Instant dehydration of the fiber
- Breakdown of hydrogen bonds: Loss of capillary structure
- Protein carbonization: Irreversible damage
- Burnt cuticles: Dull and rough appearance
The Real Impact
Without thermal protection:
- Daily straightening at 200°C = 70% reduced lifespan
- Instead of 5 years, your extensions last 18 months.
- Financial loss: €240-480
The Simple Solution
Thermal protection protocol:
- Apply a heat protectant spray: On damp or dry hair before using any heat styling tools
- Reduce the temperature: Maximum 180°C for Raw Hair extensions
- Limit the frequency: Maximum 2-3 times per week
- Opt for air drying whenever possible.
- Use the right technique: Move quickly, don't stay on the same strand
Maximum recommended temperatures:
- Hair dryer: Medium temperature (no maximum heat)
- Hair straightener: 180°C maximum
- Curling iron: 170°C maximum
Investment Required
Heat-protective spray: €12-25 (lasts 2-3 months)
Annual cost: €50-100
Savings achieved: +2.5 years of lifespan = €375-750
Fatal Mistake 5: Neglecting Regular Hydration
Why It's Critical
Your natural hair receives sebum from the scalp. Your extensions, however, receive NOTHING. Without regular external hydration:
- Gradual dryness: Hair becomes rough
- Increased porosity: The cuticles open and become damaged.
- Frequent tangling: Dry hair clings to itself
- Breakage is easy: Dehydrated hair is fragile.
- Dull appearance: Total loss of shine
The Real Impact
Extensions not regularly moisturized:
- They lose 60% of their shine in 3 months
- They develop nodes 3 times faster
- They last 2 years instead of 5 years
- Financial loss: €180-360
The Simple Solution
Complete hydration routine:
Daily (30 seconds):
- Spray a light moisturizing spray onto the lengths and ends of your hair.
- Homemade recipe: 70% distilled water + 30% vegetable glycerin
2-3 times a week (2 minutes):
- Apply 2-3 drops of natural oil (argan, jojoba, avocado)
- Rub in your hands to warm up
- Apply to the lengths and ends (avoid the roots)
Twice a month (20 minutes):
- Ultra-nourishing mask (shea, avocado, argan)
- Leave on for 20-30 minutes under a warm towel
- Rinse with fresh water
Investment Required
- Moisturizing spray: €10-20 (or €3 homemade)
- Natural oil: €15-30 (lasts 6 months)
- Nourishing mask: €15-25 (lasts 3 months)
- Annual cost: €80-150
Savings achieved: +3 years of lifespan = €450-900
The Real Cost of These 5 Mistakes
Scenario 1: You Make the 5 Mistakes
- Actual lifespan: 6-12 months
- Renewals over 5 years: 5 times
- Total cost: €1,500 - €3,000
Scenario 2: You Correct the 5 Mistakes
- Actual lifespan: 3-5 years
- Renewals over 5 years: 0-1 times
- Protection investment: €300-400
- Total cost: €600 - €1,000
Total savings: €900 - €2,000 over 5 years!
Checklist: Avoid the 5 Fatal Mistakes
Nighttime protection:
- Satin bonnet every night
- Satin pillowcase
- Braid or loose bun
- Satin scrunchie (never elastic)
Optimal washing:
- Sulfate-free shampoo only
- Frequency: 1-2 times per week maximum
- Warm water (never hot)
- Microfiber drying (dabbing)
Thermal protection:
- Systematic heat-protective spray
- Maximum temperature 180°C
- Limited frequency (2-3 times/week)
- Opt for air drying
Regular hydration:
- Daily moisturizing spray
- Natural oil 2-3 times/week
- Nourishing mask twice a month
Conclusion: 5 Mistakes, €900 to €2,000 Wasted
These 5 fatal mistakes are responsible for 87% of failures with Raw Hair extensions. The good news? They're all easy to fix.
Total investment to correct them: €300-400 over 5 years
Savings achieved: €900 - €2,000
ROI: 300% to 500%
Your Raw Hair extensions can truly last 3 to 5 years. Just avoid these 5 fatal mistakes and follow the simple protocols in this guide.
NAHA HAIR Guarantees:
- 100% Raw Natural Hair – Lifespan 3-5 years with proper care
- Fast delivery – Colissimo 2-4 days
- Satisfaction guaranteed or your money back – 14-day return policy for unopened products
- Free maintenance advice – Contact us
Ready to make your extensions last 5 years?
